Expand your knowledge and skills about the LinkedIn business network as an advertising platform. In this course, you will learn about important premium account features and how to use AI to increase efficiency and effectiveness.

You have at least one to two years of LinkedIn marketing experience. In addition, experience in marketing in general and digital marketing in particular is required. You need access to a LinkedIn business account (advertising, marketing). Optional: Access to LinkedIn Recruiter and/or LinkedIn Sales Navigator.

This course builds on the knowledge gained in the following LinkedIn Basic course:

This course is aimed at marketing and sales professionals, B2B companies, executives and self-employed professionals with a lead strategy.

programme de cours